- ilhemallagui
#IWD2021 Arab women in Arab Advertising
Updated: Jan 23, 2022
For the International women's day, here is a chapter that discusses how advertisers in #MENA work with women, target women and represent #Arabwomen in brand advertising.
ADVtoWomenInMENA_IlhemAllagui
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extracted from 'Advertising in MENA Goes Digital' (Allagui, 2019).