In the press
Arabad Magazine. Jan 2022,
p34-36. Cover Story.
Is Influencer Marketing a Sustainable Method for Marketing Communications?
March 3, 2019
April 30, 2018
Sep. 25, 2018
Sep. 25, 2018
Nov. 4, 2015
May 6, 2015
2016 Middle East Media Industries
The move from audience attention to audience involvement
At #cannescreativityfestival 2019. With Steve Laham, Karen Freberg, Tom Reichert, Michael Diamond and others from the #CannesEducators Summit.
July 24, 2017
Qatar's crisis management comms: the game plan
Nov. 2016- Moderating Qatar Media Industries Forum about media delocalization. Panel with Fares Akkad (ex- MBC group), Raza Rizvi (Simmons & Simmons) and Rida al-Haider (Tihama Hodlings).
With David Shing or Shingy the digital prophet at Cannes creativity festival.
With IMMAA conference participants NUQ, 2019)
Great meeting organized by the Middle East Institute at the National University in Singapore (2015). With colleagues including Sahar Khamis, Noha Melor, Mohamad Zayani, Clement Moore Henry, Anthony Teo and Nele Lenze.
Closing lunch at the International Media Management Academic Association conference (IMMAA, 2017, Seoul).
NUQ is hosting IMMAA conference 2019. Click here for more details.
International Association of Media and Communication research (IAMCR) Conference in Stockholm (w/ Robin Mansell).